01 1–3 weeks
Proof of Concept
We build the minimum playable version of the core loop. One mechanic, three to five minutes of play, no polish — just the question: is this fun?
How we work
From idea to App Store in weeks, not years
Our process is built around one principle: find the fun before you build anything else. Every phase has a clear goal, a clear exit criteria, and the discipline to kill what does not work.
Development phases
02 1–3 days
Validation
We evaluate fun, retention hooks, monetization fit, and scope. Only games that pass every check move forward. Mixed results get one week of iteration, then a final call.
03 6–14 weeks
Full Development
Approved games ship with complete systems, polished art and audio, integrated monetization, analytics, and thorough QA on real devices.
04 Ongoing
Launch & Learn
Simultaneous iOS and Android release with focused marketing, live monitoring, and data-informed decisions on what to nurture next.
Core principles
Find the fun first
The POC is not a demo. It is a question: does this game loop feel good? No menus, final art, or monetization until the answer is yes.
Kill fast
A POC that is not fun after a fair test gets shelved. No exceptions, no "maybe if we add X." We move on and apply what we learned.
Monetization by design
Every full game is architected with ad placements and purchase hooks considered from the start — never bolted on after launch.
Ship on both platforms
Every release goes live on iOS and Android simultaneously, tested on real devices with stable 60fps performance on mid-range hardware.
Want to collaborate?
We are always open to talented people who share our obsession with great game feel.
Get in touch